The challenges that GTM teams face with crediting and commissions
The effectiveness of different types of crediting processes today
How a single record of truth for your GTM plan complements your CRM and commission system and dramatically improves crediting accuracy
Bala Balabaskaran is the Co-Founder and CTO of Fullcast, a GTM Planning and Execution Platform. Previously, Bala served as the VP of GTM Operations at Salesforce and as a Principal Architect at Microsoft.
Tyler Simons is Head of Customer Success and Webinar Host Extraordinaire at Fullcast.