Upcoming Webinar

From Random to Rule-Based
How to Automate GTM Operations for RevOps Efficiency

What happens after you build your go-to-market (GTM) plan? Do you hand it off to the VPs or managers and cross your fingers? How do you make sure it gets followed? Or better yet, how do you make it as easy as possible for your revenue teams to follow it?

RevOps policies are the rules of engagement for your GTM Plan. They enable you to shift from random to rule-based decision-making, thereby increasing RevOps efficiency and Sales team productivity. Bala Balabaskaran, Fullcast’s Founder and CTO, joins us to discuss how to get started with RevOps policies.

March 22nd 2 pm ET / 11am PT

Reserve Your Spot

BALA WILL DISCUSS:

Why RevOps policies are essential for GTM success.

How to create and implement RevOps policies at your organization.

His experience and incredible results implementing the first RevOps policies at Salesforce.

How to automate your policies to drive RevOps efficiency across the entire lead-to-renewal process

Introducing the Speakers

Bala Balabaskaran is the Co-Founder and CTO of Fullcast, a GTM Planning and Execution Platform. Previously, Bala served as the VP of GTM Operations at Salesforce and as a Principal Architect at Microsoft

Tyler Simons is Head of RevOps and Customer Success at Fullcast.

PRESENTED BY:

Bala Balabaskaran

Co-Founder and CTO
Fullcast

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Tyler Simons

Head of Customer Success
Fullcast

From Random to Rule-Based How to Automate GTM Operations for RevOps Efficiency

BALA WILL DISCUSS:

Introducing the Speakers

PRESENTED BY:

Transform Your RevOps Strategy

From Random to Rule-Based
How to Automate GTM Operations for RevOps Efficiency